Errors prevent users and search engine robots from accessing your webpages, and can negatively affect both user experience and search engine crawlability. This will in turn lead to a drop in traffic driven to your website.
The total score of the website is based on the ratio of found issues to the number of performed checks. Below is the total score and its change from the previous audit (if you have run more than one audit).
Tell your "seo" guy
get to work!
They say if you can measure something, you can improve it.
In SEO, it’s no different. Reports help SEOs track everything from rankings and conversions to lost links and more to help prove the value of SEO.